In 2010 three French skaters, Soy Panday, Vivien Feil and Jean Feil founded the Magenta brand in Paris. They felt the need to do something different as the skate scene seemed monotonous to them.
Since then they continue with their principles, having created their own image and an international team with skaters of the stature of Ben Gore, Gunes Ozgodan, Jimmy Lannon, Leo Valls and Glen Fox.
Fast, simple and stylish skateboarding could define them perfectly. You just have to watch their videos, all action, without slow cameras and a lot of fisheye.
JUST CRUISE (2015)